Dr. Brandon J.T. McCray, Ph.D, SHRM-SCP

Dr. Brandon J.T. McCray, Ph.D., SHRM-SCP, is an executive coach, organizational strategist, and entrepreneur based in West Palm Beach, FL. He is the founder of #ioMatterz and brings a structured, research-backed approach to leadership development and workplace performance.

With a Ph.D. in Industrial and Organizational Psychology, dual MBA credentials, and certifications in Lean Six Sigma, Agile, and change management, Dr. McCray operates at the intersection of behavioral science and business execution.

He specializes in helping professionals and teams improve how they operate, communicate, and are perceived within complex organizations. His work integrates applied workplace strategy and strengths-based development using tools such as CliftonStrengths and Everything DiSC.

Dr. McCray’s coaching approach focuses on identifying and leveraging individual strengths while addressing the real-world dynamics that influence visibility, alignment, and advancement. Rather than relying on generic development models, he delivers tailored coaching and facilitation experiences designed to produce measurable improvements in leadership effectiveness and career progression.

As an entrepreneur, he leads multiple ventures across workforce development, project management training, and creative facilitation, extending his impact beyond coaching into scalable learning and business solutions.

Through #ioMatterz, he works with individuals, corporate teams, and government clients to translate insight into execution—helping clients not only build capability, but also position that capability for measurable impact.

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